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Meet the Designer: Uqnatu, Inspired by Pure Form, Design and Function

Independent Designers Made in USA Slow Fashion Sustainability

Meet the Designer: Uqnatu, Inspired by Pure Form, Design and Function

The Babylonian word uqnatu is the earliest known reference to indigo dyed cloth. The ancient cuneiform writing likens the wool that has been dipped many times into the dye as having the rich color of lapis lazuli and also the deep blue of the infinite sky. Indigo is universal: it draws on traditions and techniques from all over the world.Indigo is timeless: it has been transforming cloth from pre-history to the 21st century. Indigo is durable and divine. Wear it with purpose. We believe in small, local production, the timeless beauty of raw denim and natural fibers without additional chemical...

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Meet the Designer: Simulacra a Sustainable Yoga & Athleisure Brand

Athleisure Independent Designers Sustainability Yoga Apparel

Meet the Designer: Simulacra a Sustainable Yoga & Athleisure Brand

Simulacra is a sustainable, organic and responsible women's casual, lifestyle, leisure and athleisure clothing brand, focused on the softest organic & recycled fabrics & thoughtful design.  We strive to add chic to everyday casual wear for active women, to add form to multi-function, and hopefully a little art and love towards empowering communities while remaining accountable to local and environmental sustainability by designing our garments to fulfill our multipurpose needs.  We have also dedicated ourselves to increasing our social impact, connecting with like-minded organizations, and giving you the opportunity to choose which non-profit to support with a portion of our profits. Make...

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Fast Fashion vs Slow Fashion: What’s the Difference and Why does it Matter?

Fashion Trends Slow Fashion Style Tips Sustainability

Fast Fashion vs Slow Fashion: What’s the Difference and Why does it Matter?

If you walk down 5th avenue in New York City, you’ll be greeted by dozens of storefronts. From Zara and Mango to H&M and Forever21, these retailers seem to have a new window display every other week. The clothing on their racks are constantly changing week after week, which is one reason these fashion brands are considered to be “fast fashion.” Everything moves quickly in the garment supply chain with new clothes and new styles filling their stores in abundance.     But how do they manage to manufacture everything so fast? First of all, quantity outweighs quality. They use...

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Why You Should Invest In Sustainable Fashion

Eco Conscious Living Slow Fashion Style Tips Sustainability

Why You Should Invest In Sustainable Fashion

By now, you’ve probably heard about how important it is to buy sustainable fashion and the importance of sustainability in general. Even though sustainability has just become more mainstream in recent years, there’s always been a need for ethical clothing that prioritizes garment workers and quality content. According to the UN Environment Program, “the fashion industry is the second-biggest consumer of water and is responsible for 8 - 10% of global carbon emissions.     Fast-fashion, on the other hand, which typically does not consist of sustainable clothing, can be harmful to the environment and to the people creating the...

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5 Trendy Sustainable Dresses For Spring and Summer

Dresses Fashion Trends Style Tips Sustainability

5 Trendy Sustainable Dresses For Spring and Summer

If you live on the East coast like we do at idPearl — our fashion boutique in New York — then you’ve probably noticed the trees are turning cherry blossom pink and Central Park is filled with people. Spring is officially here and summer isn’t too far behind. People are excited to wear sleeveless clothing and mini dresses. As we enter another season and change our closets from heavy sweaters to linen tops, our closets will be a lot lighter and easier to sift through.     You might be thinking of buying a new wardrobe to welcome the new...

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